Fighting Fraud with Essie
Standard Chartered | Global Fraud & Risk Awareness Campaign
How do you get people to care about fraud awareness before it’s too late?
Standard Chartered wanted to change the way people think about scams by positioning the bank as a trusted ally who helps customers stay one step ahead.
Year: 2024
Client: Standard Chartered
Agency: Dentsu Creative Singapore
How do you get people to care about fraud awareness before it’s too late?
Standard Chartered wanted to change the way people think about scams by positioning the bank as a trusted ally who helps customers stay one step ahead.
Year: 2024
Client: Standard Chartered
Agency: Dentsu Creative Singapore
